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The Missing 20
Help us stop saying no to 20
grieving parents a week
We deliver over 600 specialist counselling sessions a month. But despite that, there are at least 20 parents who request our help every week who hear the words ‘I’m sorry, we are unable to support you at this time.”
Not because they don’t need us, but because we simply don’t have the funding.
These are Our Missing 20.
It doesn’t have to be this way. Donate today and help us to say yes to more people.
“It felt like a slap in the face. It’s a big step for people to reach out, and it is hard not to take the ‘no’ personally.”
Gemma experienced her second miscarriage exactly a year after her first. She knew she felt different – more angry this time.
But we were unable to help.
Baby loss is devastating. It happens at least 297 times a day in the UK and the emotional toll is profoundly underestimated. It is common for relationships to break down, for people to experience anxiety, depression, and PTSD.
Petals counselling is designed to help parents through this, one of the toughest experiences in their lives.
What we do:
We deliver bespoke, clinically verified therapy – Petals Counselling – to help parents process the trauma they have experienced and give them the tools to move forward.
Our Petals Counsellors, who are uniquely trained, deliver sessions online, free at the point of need.

